Zoomer is an informal term used to refer to members of Generation Z, often in an ironic, humorous, or mocking tone. This emphasizes the shift from PC to mobile and text to video among the Neo-Digital population. Digital Natives primarily communicate by text or voice, while Neo-Digital Natives use video, video-telephony, and movies. In Japan, the cohort is described as Neo-Digital Natives, a step beyond the previous cohort described as Digital Natives. The Merriam-Webster and Oxford dictionaries both have official entries for Generation Z. The Pew Research Center surveyed the various names for this cohort on Google Trends in 2019 and found that in the U.S., the term Generation Z was overwhelmingly the most popular. The term Homeland refers to being the first generation to enter childhood after protective surveillance state measures, like the Department of Homeland Security, were put into effect following the September 11 attacks. In 2014, author Neil Howe coined the term Homeland Generation as a continuation of the Strauss–Howe generational theory with William Strauss. The name has also been asserted to have been created by demographer Cheryl Russell in 2009. Twenge later used the term for her 2017 book iGen. At that time, there were iPods and iMac computers but no iPhones or iPads. Psychology professor and author Jean Twenge used the term iGeneration (or iGen for short), originally intending to use it as the title of her 2006 book about Millennials, Generation Me, before being overruled by her publisher. The term Internet Generation is in reference to the fact that the generation is the first to have been born after the mass-adoption of the Internet. Other proposed names for the generation include iGeneration, Homeland Generation, Net Gen, Digital Natives, Neo-Digital Natives, Pluralist Generation, Internet Generation, Centennials, and Post-Millennials. The name Generation Z is a reference to the fact that it is the second generation after Generation X, continuing the alphabetical sequence from Generation Y (Millennials). While there is no scientific process for deciding when a name has stuck, the momentum is clearly behind Gen Z.
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